ABOUT
We build artist touring careers across Canadian markets that create growing audiences for sustainable long-term success.
Established in 2010, AIM Booking Agency (aka AIM: Artists In Motion) is proud to represent an exclusive roster of acclaimed musicians from across Canada. AIM is an award-winning and internationally recognized independent agency.
The agency attends showcase and exhibit conferences across Canada, as well as key industry events in the US and UK on behalf of the roster. Artist development and marketing services are also provided to clients in addition to booking representation.
AIM promotes inclusivity in all aspects of our work. We gratefully acknowledge that our company’s headquarters are located on the traditional territory of the Huron-Wendat, Haudenosaunee, Anishinabek Nations, and the Mississaugas of the New Credit First Nation.
Team
Nicole (Niki) Rochefort | Owner/Founder
Nicole been contributing to the performing arts since 2002. Her past experiences include production assistance, stage management and artist development. She began her booking career at LiveTourArtists and then transition into booking theatre for young audiences with Kids’ Entertainment across the US and Canada.
Niki created AIM to work with her friends who wanted to tour across Ontario. Her part-time hobby quickly turned into a full-time career as both the roster and booking regions grew. Since then, she has enjoyed the chance to travel across Canada and internationally to Australia, Germany, France, Scotland, England, Finland and the US promoting the agency’s services and the roster’s talents. Niki provides career consulting, panel moderation, meeting facilitation and guest-lecture services. She is co-chair of Ontario Creates’ Music Industry Advisory Committee and is a board member of Ontario Presents. Nicole’s latest venture is a digital platform to increase community engagements called ARC: Artists Reaching Communities.
Renee Rochefort | Administrative Assistant
Renee joined the AIM team in 2022
Professional Affiliations
Americana UK
Canadian Federation of Musicians
Canadian Live Music Association
CAPACOA | The Canadian Association for the Performing Arts
CIMA | Canadian Independent Music Association
Folk Alliance International
Folk Music Ontario
Ontario Presents
Music for everyone
Discover independent and award-winning, Canadian recording artists with AIM booking agency.
Our roster includes:
Contemporary Roots
Americana
Folk
Country
Global Roots
Jazz
Blues
Indigenous Voices
Speciality Shows & Projects
Holiday Shows